About FIZO
Protect what you have. Save for a rainy day. Then find the person who can help you do both.
The umbrella
The first office our founder, Nicholas Reid, remembers is his father’s advertising agency in the old Legal & General building in Sydney. Legal & General’s mark was a colourful umbrella, and it meant safety and cover.
FIZO’s umbrella means the same two things: protect what you have, and save for a rainy day. In the logo the name sits under the canopy. That is the whole idea, drawn.
The magazine
Before FIZO there was Imagine Your Lifestyle, a glossy magazine about wealth and living, sold on newsstands across Australia and New Zealand, and the highest circulating financial advice magazine in Australia.
It put financial help in the same pages as travel, fashion, food, motoring and people worth reading about, because that is where people actually think about what their money is for. Every issue carried practical help in plain English, with the professionals who do that work explaining it in their own words.
Imagine Your Lifestyle, from the archive
Underneath every story sat the same question: who can I actually trust to help me with this?
The directory
FIZO exists for one moment: when you need someone to help with your money and have no idea who to trust. It lists the professionals people need, from accountants and tax agents to mortgage brokers, advisers and the lawyers who handle wills, property and business.
Every listing that can be checked against a regulator’s register is checked, and checked again every month. See how we verify.
What FIZO is not
FIZO does not give financial, tax, credit or legal advice, and it does not recommend any financial product. Paid plans never change who is verified or how verification is shown. See how FIZO makes money.
FIZO is owned and run by Reid Media, an Australian company based on the Gold Coast, Queensland. Its founder is Nicholas Reid. Email admin@fizo.com.au, or if you run a practice, see FIZO for businesses.